A transparent case study showing how we built a strong SEO foundation, clear positioning, and authority content for an international-facing digital agency.
Project snapshot
- Brand: Consilix Media
- Industry: Digital Marketing Agency
- Target Market: International SMEs & Startups
- Timeline: 3 weeks
- CMS: WordPress + Elementor
- SEO Tool: Rank Math
Project Context
Consilix Media was created to serve international SMEs and startups with modern websites and results-driven marketing. However, launching into a global market required more than just a website, it required credibility, structure, and a solid SEO foundation.
Project Goals
- Position the brand for international SMEs and startups
- Build authority and trust from day one
The Challenge (Before)
Before this project, the website lacked the essential elements needed to compete globally.
What didn’t exist:
- Only 4 basic pages (Home, Services, Contact, Blog)
- No SEO plugin installed
- No Google Analytics (GA4)
- No Google Search Console setup
- No indexed pages
- No structured SEO foundation
- No authority content
- No conversion-focused messaging
- No analytics or performance tracking
- No clear positioning for international clients
In short, the website existed, but it wasn’t prepared to attract, convert, or scale organically.
Strategy & Approach
Rather than chasing quick wins, the focus was on building a clean, scalable foundation that supports long-term organic growth.
Core Strategy Implemented
- Technical SEO setup (GA4, GSC, sitemap submission, indexing, Rank Math)
- Website structure optimization for clarity and crawl-ability
- On-page SEO optimization across all core pages
- Conversion-focused copy improvements
- Content strategy tailored to SMEs and startups
- Authority blog content creation
- Brand trust setup (Google Business Profile and LinkedIn presence)
Execution Details
Platform & tools
- CMS: WordPress + Elementor
- SEO Plugin: Rank Math
SEO implementation
- Pages optimized: 10+ pages
- 8 pages scoring 80–87+ (green)
- 1 page in progress (yellow)
- 1 page pending further optimization
- Blog posts published: 4 authority-focused articles
- Sitemap submitted and indexed
- Google Analytics 4 configured
- Google Search Console fully set up
Results (Early but Meaningful)
While the website is still early-stage (as expected for a new domain), several critical improvements were achieved.
Key Outcomes
- Website successfully indexed by Google
- All core pages are SEO-ready
- Clear service positioning for international SMEs and startups
- Conversion-focused structure implemented
- Content designed for long-term organic growth
- Full analytics and tracking in place for performance monitoring
Key Takeaways
- SEO foundations matter more than shortcuts
- Clear positioning improves conversions before traffic scales
- Authority content builds trust even on new domains
- International SEO success starts with structure, not hacks
Closing Note
This case study reflects how we approach every project, with clarity, structure, and long-term growth in mind.
If you’re an SME or startup looking to build a strong online presence, this is the foundation we start with.